This business model entails giving away a free basic version of the app and charging users for additional features or content. Because they enable developers to reach a wide audience of users with a free offering and still make money from a portion of userswizard slots who are willing to pay for extra features, freemium models have gained popularity. Applications with a strong value proposition and a devoted user base may find this to be especially successful. The ability of freemium models to offer users a low barrier to entry while still providing opportunities for monetization is one of their main advantages. Without asking users to pay anything up front, developers can draw in a sizable user base and increase awareness for their app by providing a free version of it.